As the Associate Design Director at Harper Wilde, I focused on ensuring a beautifully executed and cohesive design across various mediums, while continuously driving the brand forward.
For the shop specifically, I purposefully made the design and its elements utilitarian, allowing our art direction and photography to take center stage.
With this approach, I created a series of exploratory pages for the e-commerce shop, thoughtfully redesigned to serve both the user’s and the company’s best interests.
